Fabletics is an online subscription shop that sells women’s sportswear and accessories. Fabletics offers their members personalized clothes depending on their lifestyle, preference, taste and fashion. Fabletics was founded by Kate Hudson, Don Ressler and Adam Goldenberg in 2013.
Fabletics was created to offer stylish and high-quality activewear at an affordable price. Their clothes are intended to inspire their customers to keep fit and be active.
Kate Hudson who is an actress and is also interested in fashion with the help of Don Ressler and Adam Goldenberg started Fabletics to help women lead an active and healthy lifestyle. Adam Goldenberg has had a lot of experience with internet marketing and has put Fabletics out there as an online subscription. He has ensured that Fabletics is well known and that people can easily identify with the brand.
Fabletics has new styles every month. Subscription to Fabletics is usually free, but VIP members receive mails at the beginning of every month that show them the new outfits and have a given timeline on whether they would shop or skip on that given month. Outfits for new members cost roughly about 15 dollars.
Fabletics have nine retail stores in the United States. These stores are found at Bridgewater Commons in New Jersey, Christiana Mall in Newark Kenwood Towne Centre in Cincinnati, St. Louis Galleria in St. Louis, The Mall in Columbia, and The Village at Topanga in Woodland Hills. Although they mainly are an online subscription they have physical shops to serve clients who prefer to shop physically. They are planning on expanding their brand by opening several other shops across the United States to cater to their growing customer base.
Fabletics has grown in popularity, and this is attributed to their quality and affordable prices. They cater to women of all sizes as well, unlike most active wear companies. Fabletics are intent on passing the message that when women are comfortable and have affordable active wear, they will be motivated to be active.
There have been many positive reviews on Fabletics by their loyal clients. Some of these reviews included on;
- I) Quality.
The price paid for the acquired items on Fabletics exceeded the clients’ expectations. Their quality is unmatched.
- II) Style.
Fabletics has a very wide range of active wear to choose from. Their products are also very comfortable to wear and run errands in.
Fabletics activewear offer value money. Their clothes are worth some money customers pay.